About Us
The Middle Way Pty Ltd is a business services consultancy that assists organisations to build reputation by incorporating sustainability principles into management practice.
Established in 2002 and based in North Ryde in Sydney, we work with clients in government and industry across Australia. We provide our clients with the dedicated services of our experienced senior consultants to deliver outcomes that are accurate, timely and on-target.
Our work extends from policy development and planning, through capital budgeting, strategic asset management, performance measurement, evaluation, communication, stakeholder engagement and public reporting. In recent years our focus has been drawn to the imperative of addressing climate change.
The Middle Way is led by two Principals, Pamela Stark and Geoff Noonan.
Dr Pamela Stark has wide experience in industry and environment policy, social and economic evaluation, stakeholder engagement, program evaluation, strategic planning and corporate reporting. Her deep interest in sustainability stems from the early 1990s when she was a member of the Prime Minister’s working groups on Ecologically Sustainable Development.
She has assisted clients to develop sustainability indicators; design and implement Sustainability Balanced Scorecards; evaluate sustainability performance; design sustainability project evaluation tools; prepare triple bottom line annual reports and sustainability reports; integrate sustainability into existing management systems; and plan for sustainable water resource management. More recently she has assisted corporations to prepare for and implement greenhouse gas reporting including for the National Greenhouse and Energy Reporting Scheme and the Carbon Disclosure Project. She previously has held senior positions in NSW and Australian Government environment, water, industry development and central policy agencies.
Qualifications: Ph D in Science; Master of Commerce; Grad Dip Public Policy.
Geoff Noonan has assisted clients to formulate strategies for addressing the potential environmental, social and economic impacts of new business proposals, and for presenting this information for government approval and licensing. His interests lie in applying contemporary corporate responsibility concepts to risk assessment and to the development of new industrial and infrastructure projects. He has designed decision-support tools for sustainable capital asset management investment, and software for building greenhouse gas inventories.
Geoff has extensive experience in the environmental health sciences and their policy development, and has held senior positions in the health, environment or planning portfolios of the Australian and NSW Governments. He is a commercial mediator and a highly experienced facilitator, having undertaken a range of technically specialised and national consultation programs.
Qualifications: Master of Commerce; Grad Dip Intl Law; B App Sc; MASM.
Vincent Wu specialises in modelling and database design and management. He provides support with the development of analytical tools for assessing environmental impacts that include climate change, and in the processing of complex datasets. He previously worked overseas as a meteorologist and then as a modeller for an airline company, and recently completed his environmental studies at Macquarie University in Sydney.
Qualifications: Master of Science (Meteorology); Master of Environmental Planning
